Above all else in the field of online marketing, a niche is more important than anything else.  Despite what you might think, this isn't because of the obvious thought that may cross your mind as being that this is where the money comes from.  No, before that, a niche is what provides you with your focus in life for without focus you will be lost. Many people come to online marketing from a background of employment.  Some are still working and trying to earn some part time money online with a view to leaving their job and moving into full time ...