Posted by
Damir Pavic
Jun
29
Do you have plans of releasing a relatively expensive product or package? Then take time to peruse this important fact: at the average, around 80% of your sales will be made on the first day. Therefore, it is essential to devise that perfect
product launch to guarantee that your first 24 hours will be a big success.
Here are some essential tips that will help guarantee the best
product launch possible:
1. There is no bigger joke than the idea of a big ticket product. It’s always a big ticket PACKAGE. Increase the perceived value of the main product you want to sell by surrounding it with high value bonuses that your customers will love. Give them an item and it’ll be difficult to convince them to make a purchase. Provide for them a group of products and they’ll be eagerly anticipating the chance to discover what are inside of the same.
2. Create a
joint venture, or JV, with veteran online entrepreneurs. If they accept your invitation, they will be your JV partners. They will help you sell your package. In exchange, you have to give them a commission for every successful sale they will be able to lead to your sales page. JV partners expect nothing less than half of the selling price of the big ticket package. Truly, JV partners are similar to affiliates, however, with the comprehensive screening process you will employ, you will be able to associate yourself with JV partners who will provide for you bigger exposure thanks to their big mailing lists, higher value for your set of products thanks to the extras they will provide which will come from their own pool of products, and greater advertising reach because of the many people who share your sales goals.
3. Generate pre-launch hype. All the biggest online marketing product launches in recent memory gained a high degree of pre-launch buzz. Mike Filsaime’s Butterfly Marketing created quite a stir with the alleged leaked chapter of the main eBook product of the package. Frank Kern’s Mass Control tried to win a phenomenal amount of attention by releasing several powerful, high value videosleading up to the release of his package. These examples generated more than a million dollars on the first day of the distribution of their packages. Creating pre-launch buzz will ensure enough visitors come the day of launch, visitors who will be eagerly anticipating the offer you will be revealing.Permalink to
Planning The Perfect Product Launch
Tags:
online marketing
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